Product design is the process designers use to blend user needs with business goals to help brands make consistently successful products. Product designers work to optimize the user experience in the solutions they make for their users—and help their brands by making products sustainable for longer-term business needs. Product designers help make products which aren’t just easy and delightful to use, but also fine-tuned to do consistently well in the marketplace.

As a product designer, you get to wear multiple hats which means your day-to-day will never look the same. You’ll be part problem solver, part researcher, part designer, part product manager, part data analyst and part marketer.